Advertising-Fueled Growth
Helping companies make sense of their marketing & sales data in order to build advertising strategies that unlock growth.
Dependent on one ad channel & looking to diversify?
Unsure how your ad campaigns impact revenue?
Apply For A Free Opportunity Audit
This free, no-commitment audit determines if we’re a good fit for each other. It will identify areas of opportunity you can exploit to improve your advertising performance & grow revenue.
We spend time getting to know your business and your current advertising setup.
You will walk away with action items you can attack yourself, or it can provide the basis for tailored engagement with Data Raven.
What We Do
Strategic Consulting
The Flight PlanTM advertising framework aligns company stakeholders around a shared set of sales, marketing, and financial goals to chart a course for leveraging advertising to drive growth & profitability.
Then, we translate your marketing strategy into a strategic media plan designed to hit these targets.
Media Buying
Need a solution for managing your advertising campaigns? We have expert execution available for every channel, from Google and Meta to broadcast and connected TV. We can be your sole ad execution partner, or we can plug a hole and support your in-house team.
Ad Measurement
Gain a better understanding of your advertising and ensure your ad dollars achieve your goals. We use a 5-level framework to evaluate & ad performance: business fundamentals, experiments, statistical modeling, multi-touch attribution, and surveys.
Who is Data Raven?
My name is Casey Stump, the founder of Data Raven, and I help companies make sense of their marketing & sales data in order to build advertising strategies that unlock growth.
Over the last 7 years of my career, I’ve developed the Flight PlanTM advertising framework and managed over $45M in advertising spend, driving over $500M in revenue.
I'm passionate about partnering with businesses & helping them turn advertising into a growth lever.